Tuesday, March 3rd, 2026: (Wear your WE shirt and make a reel)

Paige Gillespie with Ponsette Bride

- business start up

- business formation ....llc, S Corp, Partnerships 

- what you don't know could save you taxes

-employee vs contract labor 

- how to keep good bookkeeping records

- why you need an accountant 

Protecting the Celebration: The Hidden Role Event Insurance Plays in Your Success

Mitchell Busse with EventGuard

Behind every seamless wedding or event is smart risk planning. We’ll explore who needs event insurance, how it truly benefits couples and professionals, and why the way it’s presented can dramatically impact your client experience. Learn how wedding pros can use insurance not just as protection — but as a trust-building tool that supports long-term growth.

Shannon Tarrent with Wedding Venue Map. Sell To Warm Leads She started following you on social media before she was even engaged. He saw you mix at his friend’s wedding. They’ve watched all your videos. Technology has closed the prospect gap. It allows customers to feel like they know you through your behind-the-scenes videos, website portfolios, and online reviews before you actually meet. How do you adjust your sales presentation? 

• Identify if a lead is cold, warm, or red hot • Sales process to fit the temperature of the lead • Targeted techniques for referral clients

Gina Cramer is the owner of Make it Happen Events and Wedding Show Productions.

Top 5 benefits of participating in wedding shows
We’ll dive into the reasons wedding professionals should consider exhibiting at wedding shows and it’s not just about gathering more leads! If you want to secure contracts and build your business, you need credibility, face-to-face interaction, customer connection and exposure. These factors, along with others, are some that a wedding show will easily give you access to! Let’s explore the benefits and then open the floor for discussion!